Evan Riggleman

How We Helped Regenerative Medicine Center To Generate $3m From $300,000 Spend.

Facebook ads

$3m Revenue from one funnel

Facebook reach

Over 17m ad impressions

Ticket Sales Online

6,000 qualified leads generated

About BandBHC

Based in Winchester, Virginia, BandBHC focuses on the life-changing benefits of regenerative medicine with a holistic approach to care that considers overall wellness.

The Challenge

BandBHC came to us initially to generate leads for their high-end Stem Cell Therapy services. In the past they had worked with ad agencies/consultants but they always found the leads they received were either low-quality or too expensive. This meant they weren’t able to scale and grow the business as fast as they wanted to.

Increase Personal Brand

Aberdeen FC had no experience of paid activity on Facebook and wanted to test whether it could play a part in increasing season ticket sales for the 2017/2018 football league season. In previous years they had relied on traditional advertising efforts such as billboards and newspapers.

Gavin Bell

Client Name, CEO Aberdeen FC

Yatter Our Approach

Our Approach

Because we’ve worked with multiple regenerative medicine centers, we knew the best strategy to use. Stem Cell Therapy is a high-end service, averaging around $7500. Based on that, it’s very hard to get cold traffic to sign up and pay for it without truly understanding the benefits AND trusting the center.

So we opted for an in-person seminar funnel. The client hosted in-person seminars in and around Winchester where people could register, turn up and learn about Stem Cell Therapy. After the seminar, if they wanted to proceed, they could book in a consultation. 

We executed regular campaigns, directing people to sign up to each seminar. We used a mixture of educational content, testimonials and ad creative that showed previous seminars to drive the results.

Results

We had huge success with this, generating $3m from $300,000 in ad spend. We had over 6,000 people register for the seminars.

And got over 17m ad impressions for the client in their local area - cementing their position as the number 1 expert in the area.

Aberdeen FC Facebook Results
Aberdeen FC Facebook Results
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