Health Center Lead Generation

The NeuroMetabolic Institute

Over 691 Qualified Diabetes LeadsGenerated For Health Center

Facebook ads

100+ Neuropathy Leads

Facebook reach

15% increase conversion rate

Ticket Sales Online

276% increase in web traffic

About NeuroMetabolic Institute

The NeuroMetabolic Institute is a holistic health centre based in Kentucky, USA. The practice concentrates on supporting conditions such as: Type 2 Diabetes, Hypothyroidism, Peripheral Neuropathy or Diabetic Neuropathy, ADHD-ADD, and all spinal conditions (knee, shoulder, neck, back).

The Challenge

Dr Anthony Sears approached us to help with generating more leads for their Diabetes, Neuropathy and Thyroid services. They had worked with a previous agency in the past and had a funnel that converted well, but the previous agency had “ran out of steam” and were no longer getting the results they needed to scale. In order for them to continue growing they needed to increase the number of qualified leads coming into the business.

Increase Personal Brand

Aberdeen FC had no experience of paid activity on Facebook and wanted to test whether it could play a part in increasing season ticket sales for the 2017/2018 football league season. In previous years they had relied on traditional advertising efforts such as billboards and newspapers.

Gavin Bell

Client Name, CEO Aberdeen FC

Yatter Our Approach

Our Approach

Our first strategy was to take what was already working and improve it. We made changes to their landing pages and completely rebuilt their ad strategy, moving away from old-school “spammy” advertising copy towards more refreshed educational and entertaining content.

We rolled out new test funnels too. Initially, we started with a seminar funnel, then created a range of direct-to-consultation funnels, testing whether we could continue generating leads without the overheads of organising and running seminars.

Results

With our landing page improvements, we increased conversion rate from 10% to 25%.​

We also managed to significantly decrease cost-per-seminar sign-up to just $19.38 per lead.​

When we launched our direct-to-consultation campaigns, we achieved a CPL of $17.19, eliminating all the overheads involved in running seminars.​

Neuropathic Lead Generation
Neuropathic Lead Generation
Getting Started with Yatter

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how we can help you grow

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Fill out the quick form on the next page (so we know a little about your business!)

Step 3

Schedule a complimentary strategy call to discuss your business needs.