Facebook Ads

Facebook Ads Pros Cons

Are Facebook Ads Worth it? The Pros and Cons of Facebook Advertising

Facebook- the Goliath of social media. With over 2.9 billion active users logging in monthly, Facebook continues to dominate the social media atmosphere. In terms of marketing, Social Media Examiner found that 89% of marketers use Facebook to reach their audience.  You’ll know it’s a huge opportunity, but in case you get it wrong, you …

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Facebook Advertising In 2020

Facebook Ads In 2021: Profit With These Three Strategies

Looking to run Facebook ads in 2020? Perhaps you’re looking to expand your presence, but struggling to cut through the noise? Over the past year, there have been enormous changes in the way Facebook advertising operates. But: Some of the changes are subtle and easily missed. Which is why some brands are currently experiencing a …

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Facebook ads not approved

Facebook Ad Not Approved? How To Fix & Prevent It From Happening Again

Ever had a Facebook ad not approved? One of the most common questions I get asked is “WHY was my Facebook ad not approved?!” It’s annoying and confusing. You spend time crafting an ad you’re proud of, you hit publish and then… computer says no… Facebook disapproves your ad. If you’ve been there, you’ll know it …

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Facebook Ad Copy

Facebook Ad Copy: 5 Steps to More Conversions

Let’s get straight to the punchline: if you’re running ads on Facebook, you want results. You want conversions. Why run ads if you’re not getting any leads or sales in return? In order to get more conversions on Facebook, we need to focus on getting just a few things right: 1️⃣ Having an irresistible offer …

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Facebook ad metrics

16 Facebook Ad Metrics That Actually Matter (and 3 That Don’t)

You run your Facebook ad, go in to check what’s going and BAM! You’re hit with a tidal wave of numbers, stats and data. Where the heck do you start? What Facebook ad metrics should you be paying attention to? What ones can you ignore? It can be a little overwhelming, especially if you’re new …

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Facebook vs LinkedIn ads

Facebook Ads vs LinkedIn Ads For B2B Marketing: Which is Better?

As a B2B marketer, you’ve probably questioned whether Facebook or LinkedIn ads are going to be best for generating leads and making sales. There’s so much information out there as to which is best – so I decided to do my own £450 experiment and report back on the results. But first, a little context… …

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