So, you’re looking for a digital marketing agency to work with.
Choosing a digital marketing agency can be daunting. When trying to find the right agency for you, chances are you’ll be bombarded with information and false promises. It’s hard to tell who is great, and who is just saying they’re great.
As a UK-based digital marketing agency, you might be wondering why we are sharing this with you instead of plugging some self-promotion. Well, we’re not ones to shy away from the competition. We feel it’s important for you to understand the market whilst choosing your digital marketing agency.
We’ve created a list of the top 12 digital marketing agencies in the UK so you can relax and not stress about your strategy.
What Makes a Good Digital Marketing Agency?
We’ve got a whole collection of guides on choosing the best agencies including How to Choose the Right PPC Agency and The Best Meta Advertising Agencies.
Experience
Working with an agency that has relevant experience is super important.
If an agency has worked with a business in your industry before, they will have industry-specific data that they can use to hypothesise how well your campaign will perform. They’ll already know how to speak to your audience.
Take a look at who they have worked with and see if their clients match your aesthetic and brand. This will help you decide whether or not they’re right for you.
By having experience in your industry or with clients like yourself, they should have a pretty clear idea of how to get results.
Proof & Results
Case studies/portfolios are a great way to see if an agency is right for you. They will include the goals of the client, the agency’s process and the results they achieved.
Look for examples of campaigns that have been used for clients similar to you and see how they performed.
Data & Reporting
Data is arguably the most important part of digital marketing. Marketing costs money and as soon as you start spending money, you gather data. That data will help you improve your campaign by pinpointing what might not be working and what is.
The best digital marketing agencies know how to read and analyse data in order to adjust campaigns that drive the best results. They also know how to turn that data into something that you can easily read and understand (bad agencies will often use the data to confuse clients – so they don’t notice their poor results!).
It’s crucial that you own the data. When working with an agency, make sure that you own the ad account they’re running ads from. This stops them from holding your data hostage if you ever decide to end the partnership.
What do they offer?
A digital marketing agency won’t offer every single service; if they do, it’s a bit concerning.
You want an agency that offers services in an area you’d like to improve on instead of offering you every single thing.
A good agency will consult and advise you on what services and channels are best for you after doing extensive research into your business and your industry.
With all this in mind, let’s jump into our list of the Top 12 Marketing Agencies in the UK.
Yatter
Yatter is a results-first digital marketing agency, specialising in PPC, generating leads and gaining you sales online. Our approach as a digital marketing agency is led by creative insights and we make data-led decisions to ensure maximum results for our clients. We’re only interested in tangible business results.
All our services include copywriting, design and creative support, a dedicated account manager and campaign management and optimisation; essentially, everything required to get results online.
We are trusted by businesses across the UK (and the world) including Slaters Menswear, The NHS, Chelsea FC, and Fraser Hart.
If that sounds good to you, you can book a free consultation here.
The Good Marketer
The Good Marketer is a digital marketing agency in London who help small businesses. They offer tailored digital strategy for your business and also offers social media management and PPC.
The Good Marketer have worked with Kavee and Supereight.
Loud Mouth Media
Loud Mouth Media is a digital marketing agency with offices in Belfast, Dublin, London and Glasgow. They create cost-effective campaigns and help optimise your website.
LMM are Google Premier Partners and have worked with Harry Corry, BBC and Volvo.
PPC Geeks
PPC Geeks is a digital marketing agency who specialise in PPC. They also create ads and strategies for all platforms including Google, Facebook and Amazon.
Their clients include McLennan, MCUK Fitouts LTD and Hy5.
Gripped
Gripped is a well-established digital marketing agency focusing on B2B strategy. They focus on building and executing successful B2B SaaS & tech growth marketing strategies.
Based in London, they have achieved great results with Undo, Take Note and Nextstor.
This Is Digital
This is Digital is a digital marketing agency in Chester which provides in-depth digital strategy as well as content strategy and digital PR.
This is Digital is well-trusted and has worked with Ryman, Costcutters UK and Eden Retreats.
The Small Biz Expert
The Small Biz Expert are experts at helping small businesses (not just a clever title). They offer a wide range of digital services including SEO and social media management.
They’ve worked with clients from a wide range of industries including hair & beauty, travel and insurance.
Digital Uncut
Digital Uncut is a B2B digital marketing agency based in London. They help start-up companies create a strategy and scale. They also carefully translate your copy if you want to launch in a different country.
Their clients are diverse as they work with brands in technology, eCommerce, retail and hospitality services.
SEO Works
SEO Works provide search engine optimisation and other digital marketing management services across the UK with offices in London, Manchester, Leeds and Sheffield. They pride themselves on all of their Account Managers being Google and Bing-qualified.
They work with a diverse range of clients including law, manufacturing, financial services and healthcare industries.
Velocity
Velocity is a digital marketing agency based in London and New York. They bring together creative, strategy, content, code and marketing operations.
They work with a wide variety of clients, focusing mainly on B2B.
Exposure Ninja
Exposure Ninja is a digital marketing agency who offers SEO, PPC and content marketing services.
They work in lots of different industries including eCommerce, law and accountancy.
Found
Found is a London digital marketing agency specialising in SEO and PPC. They also offer influencer marketing and organic social marketing.
They have worked with Bonmarche, Marley and Randstad.
Conclusion
Finding the right digital marketing agency can be difficult.
The main thing to take away from this blog is: don’t be afraid to ask questions. Do some research, contact different agencies and keep this blog to hand.
At Yatter, our number one priority is you. Through our bespoke digital marketing strategy, we get the results you want.
All services include copywriting, design and creative support, a dedicated account manager and campaign management and optimisation- essentially, everything required to get results online. Click here to book a complimentary consultation.
